We're ready for Paper by JLee: Step 7! The final (at least in this series) step! In the previous post (step six) we talked about the people who supported both me and the business as I launched Paper by JLee and now I'll outline what I've done to help grow the business since opening the shop.
We're ready for Paper by JLee: Step 6! In the previous post (step five) we looked at the various ways I market and grow Paper by JLee. In this post I'll talk about the people who supported both me and the business as I launched Paper by JLee: family, friends and fellow small business owners.
We're ready for Paper by JLee: Step 5! In the previous post (step four) we looked at how I started branding my business. We covered everything from a logo to name to brand colors. In this post I'll talk about how I set out marketing my new shop.
In the previous post (step three) we covered the steps I took to create the physical stationery: paper, printing and shipping. Now, it was time to look at the branding of the business. First, I needed a name and then, I needed a logo.
We've made it to step three! At this point (as we discussed in step two) I had a few designs from previous projects I could edit and turn into stationery. Next I had to figure out how to make the physical stationery. The three largest issues I had to solve were the the type of paper I should use, how to print the stationery, and how to ship it. This post will be dedicated to these three questions.